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Writer's pictureMegha Arora

The Power of Developer Advocacy

Updated: Aug 5

The Power of Developer Advocacy In today's rapidly evolving tech industry, developer advocacy has become a crucial aspect of success. It is the bridge that connects developers with the tools, resources, and support they need to thrive in their work. One individual who understands the power of developer advocacy is Megha Arora, an experienced professional with a dynamic engineering career spanning 13 years. Megha's impressive background includes working at renowned companies like Apple, Microsoft, Samsung, and Makemytrip. Her wealth of experience in these tech giants has given her a deep understanding of the industry and the challenges that developers face. Currently, she is leading developer advocacy for English-speaking regions in the Asia Pacific, where she is making a significant impact. With her upcoming venture, DevRelSquad, Megha aims to enrich developer relations in India. DevRelSquad offers a wide range of services that are essential for fostering a strong developer community. These services include regional developer advocacy strategy, community building and management, technical writing, content creation and distribution, live streams and webinars, developer education and training, thought leadership, partnership and ecosystem development, metrics and ROI analysis, and feedback loop implementation. What sets DevRelSquad apart is its pioneering developer relations consulting in India. Megha's extensive engineering career and her expertise in guiding students make her the ideal person to build a community for developer relations. She understands the unique challenges faced by developers in India and is dedicated to providing them with the support they need to succeed. Megha's journey as the first Developer Relations Engineer for APAC at MongoDB is a testament to her passion for developer advocacy. In this role, she led a team across Singapore and India, working tirelessly to empower developers and build strong relationships within the community. Her experience at MongoDB has given her invaluable insights into the needs and aspirations of developers. Looking ahead, Megha's top priorities for DevRelSquad in the next 6 months include college collaborations and offering consulting services to SaaS startups. By collaborating with colleges, she aims to inspire and educate the next generation of developers, equipping them with the skills and knowledge they need to excel in their careers. Additionally, by offering consulting services to SaaS startups, she can help them navigate the complex world of developer relations and establish strong connections with their target audience. In conclusion, the power of developer advocacy cannot be underestimated. It is a vital component of the tech industry, connecting developers with the resources and support they need to thrive. Megha Arora and her venture, DevRelSquad, are at the forefront of this movement in India. Through their pioneering developer relations consulting and Megha's extensive engineering career, they are shaping and enhancing the developer community in India, empowering developers to reach new heights of success.


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